Content employees actually use
An employee app gets used when it answers everyday questions quickly. That means company news, shift and leave information, key phone numbers, forms, safety briefings, canteen menus and an onboarding area for new starters.
Less is more. Start with three to five sections that save people real effort, and only add more once usage is steady. Ask employees beforehand what information they struggle to find today.
Mind the language too. Many workplaces bring together people with different native languages, and short texts plus multilingual content widen your reach considerably.
Decide who may publish what. Clear editorial roles across communications, HR and site management keep the app from going stale or drowning in announcements.
Distribution: public store, custom app or web
On Apple devices you can distribute privately as a custom app through Apple Business Manager, so it is visible only to your organization. On Android, Managed Google Play lets you publish private apps. When staff use their own phones, an unlisted app or the web version of apprat.io is often the simpler route.
Involve employee representatives early and agree which features are used and whether usage data is analyzed. In Germany, systems that can monitor behavior or performance are subject to works council co-determination, and comparable consultation rules exist elsewhere. Also settle in advance whether use is voluntary and whether it counts as working time.
Getting your employee app live
Our AI code engineers follow ISO 9001 and ISO 27001 certified processes, and our 24/7 phone support is available in German and English.
- In a free 15-minute intro call we clarify audiences, content and the right distribution path.
- You build the app in apprat.io, supported by our team if you like.
- With appsubmitter.io we handle signing, store details and submission in your company's own account.
- After launch you review feedback and extend the app step by step, for example with an AI assistant powered by kalAIDoCreate.
Frequently asked questions
Do employees have to install it on personal phones?
That is an employment and organizational question to settle with employee representatives and your data protection team. Alternatives include company devices, a web version with no installation, or shared terminals on site.
Can outsiders see the app?
That depends on the distribution path. As a custom app through Apple Business Manager or a private app through Managed Google Play, it is only available to your organization. A login adds a further layer of protection.
Can we move to custom development later?
Yes. If your needs outgrow the builder, for example deep ERP integration, our AI code engineers or OnlineAppCreator can build a tailored solution.